Our Story
The Journey of Curiosity, Passion, and Perfect Coffee
At Wild Coffee Roasters, our story begins with a simple question: What makes a truly great cup of coffee? That curiosity sparked a journey that started with a popcorn popper inside a small kitchen in Manhattan and evolved into a coffee roasting business driven by passion, craftsmanship, and community.
It All Starts with Curiosity
Like many coffee enthusiasts, we once believed that a good cup of coffee was as simple as picking up a bag of beans from the nearest store. But time and time again, something was missing—flavors that fell flat, aromas that didn’t inspire, and a lack of connection to the process behind the brew.
Our founder, Michael Wild, decided to dig deeper into the art and science of coffee. A casual love of great coffee turned into a fascination with understanding how every step of the process—from growing to roasting to brewing—impacts the final cup. Nights were spent researching the science behind coffee, experimenting with brewing methods and different bean origins, and ultimately roasting small batches at home.
What started as a personal quest, quickly became a passion that couldn’t be contained. Friends and family noticed the difference, not just in the coffee’s flavor but in the sense of joy it brought to the table. It wasn’t long before the idea of sharing this passion with a wider audience began to take shape.
Turning Passion into Purpose
In 2015, Wild Coffee Roasters was officially born. The goal was simple yet ambitious: to craft exceptional coffee while building a deeper connection between people and the coffee they drink. Every bean we roast is a reflection of the values that guide us:
• Quality Without Compromise: We source only the finest beans from ethical and sustainable farms around the world.
• Craftsmanship at Every Step: Every batch is roasted with precision, care, and a relentless commitment to excellence.
• Community and Connection: We believe coffee is more than just a beverage—it’s a way to bring people together.
From Our Roaster to Your Cup
Our roasting process is at the heart of everything we do. It’s where science meets art, and it’s where we unlock the potential of each bean. Every coffee has a story, and it’s our job to tell that story through flavor.
The Beans
We work with trusted suppliers who have deep connections to the farms where our coffee is grown. These partnerships allow us to source beans from some of the world’s most renowned coffee-growing regions, such as the lush highlands of Ethiopia and the vibrant plantations of Colombia. By working closely with these suppliers, we ensure that the beans we select are not only of the highest quality but also ethically and sustainably produced. This commitment to responsible sourcing results in better coffee while supporting the communities behind every cup.
The Roast
Roasting coffee is a delicate dance of time and temperature. We take a hands-on approach to roasting, using state-of-the-art equipment and relying on years of expertise to develop flavor profiles that highlight the unique characteristics of each origin. Whether it’s the bright, fruity notes of an African coffee or the rich, chocolatey undertones of a Central American blend, our goal is to bring out the best in every bean.
The Result
Each cup is an invitation to experience something extraordinary. From the first sip to the last drop, we want you to taste the difference that comes from passion, precision, and an unwavering commitment to quality.
More Than Coffee
At Wild Coffee Roasters, coffee is just the beginning. Our mission extends beyond crafting great coffee—we’re here to make a positive impact.
Supporting Sustainability
We’re committed to sustainability at every level of our business. From partnering with eco-conscious farms to using environmentally friendly packaging, we strive to minimize our footprint while maximizing the good we do.
Building Community
We believe coffee has the power to bring people together, whether it’s through shared conversations, collaborations with local businesses, or initiatives that give back to the communities we serve.
Education and Exploration
Coffee is a journey, and we want to share it with you. Through workshops, tastings, and online resources, we’re here to help you explore the world of coffee, deepen your appreciation, and even learn how to brew like a pro.
Our Vision for the Future
As we grow, one thing will never change: our dedication to the craft and the people who make it all possible. We envision a future where every cup of coffee is a reminder of the care, connection, and creativity that went into making it.
Whether you’re a seasoned connoisseur or just starting to explore the world of specialty coffee, we invite you to join us on this journey. Together, we can celebrate the beauty of coffee and the connections it inspires.
Thank You
To everyone who has supported us along the way—whether by sharing our coffee with friends, visiting our roastery, or simply taking the time to enjoy one of our brews—we are deeply grateful. Your trust and enthusiasm fuel our passion every day.
We can’t wait to continue crafting exceptional coffee for you and building a community around the love of great coffee.
Ready to experience the difference?
Browse our selection of freshly roasted coffees and start your journey to better coffee today.